People Counting and Analytics Solution Based on Wi-Fi Signal Detection
LBASense is big data and IoT(Internet of Things) solution to count and analyze visitors and their visit patterns.
Wi-Fi sensor of the LBASense platform listens to Wi-Fi wireless signals generated by the Wi-Fi module in smartphones.
Wi-Fi sensor transmits Wi-Fi signal data to the cloud or physical server and these data be analyzed by the LBASense analytics S/W engine.
It will deliver the number of visitors, duration, revisits pattern, movement path and personalized profiling.
LBASense platform is designed based on privacy-friendly. MAC address is automatically encrypted and converted to the anonymous ID through a 512bit one-way hash algorithm.
LBASense platform enables cities to measure the effectiveness of social infrastructures such as a public library,
parks or theme parks for the citizen. Also, it can help to renovate tourism places
and measure tourists' interest in each tourism destination.